The Hype and Reality of Allentown's NIZ

Allentown has certainly received mucho hype for it's new taxpayer subsidized growth. Mayor Ed pastes his facebook page with each new accolade. The challenge is not to confuse the hype with the reality. Locally, the hype was cultivated by placing the Morning Call in the NIZ, even though their building was on the wrong side of Linden Street. Likewise, the national stories are bandwagon writing, relying on google searches, vs. real research. The owners of the Cosmopolitan learned that the lunch dollars don't spread out everywhere. Allentown does have a new prime corner. In it's mercantile heydays it was 9th and Hamilton, with nationally renown Hess's. The new corner is 7th and Hamilton, with the taxpayer palace of hope. Shown above are Allentown's new players, cutting the ribbon for the Renaissance Hotel. Although it's future is somewhat doubtful, it will succeed in reducing the Hilton at 9th Street into a flop house. For those who prefer the hype, the Morning Call can be purchased everywhere. Save for this blog, reality is much harder to find.