Jan 26, 2012

Hawking a Newspaper


The full page promotion of The Morning Call by Tony Iannelli, on the back of Tuesday's front section of that newspaper, seemed inappropriate to me. The copy said it was important for Tony to get news from a credible source that he could trust. It identified Tony as President and CEO of the Greater Lehigh Valley Chamber of Commerce. Doesn't Tony realize that there are two cities in the Valley with a newspaper? If Iannelli is a spokesman for The Morning Call, can we count on honest reporting about his organization? This blog has previously wondered why the Chamber sponsored Vision Meetings for the merchants of Hamilton Street, while the Administration was starting to think about a bulldozer. The citizens of this city have been under-served by both the Chamber and the paper; where can we find a credible source we can trust?

7 comments:

Anonymous said...

Spokesman Tony. Doesn't he also violate the "mission" of a nonprofit?
Shame on him.

michael molovinsky said...

the chamber of commerce is not a non-profit, but he should not be promoting one paper in a two paper valley. furthermore, the paper shouldn't have sought his promotion. it's symbolic of the low threshold by both organizations.

Anonymous said...

My company escaped the chamber years ago after realizing that their major purpose was to to hold gala snow balls, and to sell as many business cards and advertising to members as they could push.
As for the MC. USELESS.
69 news, although slightly deficient, is as good as the MC.
The Lehigh Valley News is also a readable alternative to the slanted news presented by the Morning Call.

Anonymous said...

Your mention of sources readers can trust, Lehigh Valley Rambling and molovinsy on allentown.But, Allentown and the Lehigh Valley need more reporting as was provided by a reporter named Renshaw,which is now missing. When you ask if read in the morning call, told do not read anymore, nothing in to read. this is sorrowful to hear this of your local newspaper.

Anonymous said...

Whats even worse is that most people get their news from word of mouth.God help us.

Monkey Momma said...

I don't have a problem with this ad. The Call is a Chamber member, and the copy (well, the copy I can read - I can't see the small print) doesn't make a negative comment about the competition.

Your question about whether or not the Call will objectively report about the COC is interesting, but the same would be true of any advertiser in the paper, right?

Anonymous said...

I would not advise either the newspaper or Tony to do this ad. Sure the MC is a member of the Chamber, but so is the Express-Times. Also, I have a problem with the Morning Call being a major sponsor/partner with the Iron Pigs. What happens when a player or management member gets in trouble with the law? How does the MC treat that? I'm just sayin....