Jan 20, 2010
City Without Limits
Yesterday, somebody called me a naysayer on this blog. My critic said we need administrators to promote Hamilton Street. Yesterday at Symphony Hall, Mayor Pawlowski presented our new slogan and marketing plan to the bureaucrats who earn a living implementing such promotions. Everybody there in attendance earns their living, directly or indirectly, keeping the hot air in the inflatable woman. Years ago such machinations were not necessary. We really were designated the All American City, and it took not one bureaucrat to achieve that, much less a hall full.
The reputation and economic engine of our city was provided by entrepreneurs and conscientious citizens. City Hall administered the public services; police, fire, street and parks. We were known as the city of Mack Truck and Hess Brothers.
Promoting ourselves with paid slogans I believe will have little return on investment. Years ago the advertisement said the public wanted tuna that tasted good, not dressed well.
Will the public buy a slogan when a different reality stares them in the face? I suppose that's why I'm a naysayer.
Photogallery: The Morning Call/Harry Fisher